COMMUNICATION
Building a solid and coherent narrative to embrace transformation
Transformative narrative
Communicatoin is not about loudness but about clarity
Communication is a basic pillar in human relationships and therefore an area of vital importance in companies. When dealing with a process of change we must build a story that connects with all the people of the organization at these levels:
RATIONAL | EMOTIONAL | MOTIVATIONAL
Using graphic design, storytelling, brainstorming sessions and other tools, we help our clients to:
• Shape the purpose of change so it can be easily and positively perceived by the organization
• Design the lever messages on which to base the transformative narrative
• Create the visual identity that will serve as an umbrella to house the different communication initiatives to be developed
• Design the necessary internal communications campaigns
• Meassure the quality and the impact of the communications related to the change project